Brand Slogan
Beyond 50 years of foundation, into the next era. Introducing the sentiments embedded in Nisso brand slogan and logo.
Make hardworkers happy
What do we seek in "work"?
There are various answers to that question.
"Work" is profound.
That's why NISSO empathizes with "work".
With sincerity, gentleness, precision, always.
For over 50 years, NISSO has adapted and evolved with the changing needs of "work".
We understand what it takes to make "work" better in the future.
Accumulated experience, talent development, and sales efforts, all connect and bear fruit.
Just as "work" brings fulfillment and joy to people,
Nisso Group works towards tomorrow and the future.
Origin of the Company Name
and the Sentiments in the Logo
In the 1970s, Japan experienced rapid economic growth, and supplying high-quality industrial products became the goal of every company. During this era, our founder, Yasuo Shimizu, embraced the desire to "outsource the production tasks of all factories in Japan". Thus, he named the company "Nisso".
The English letters "SS" in NISSO are overlaid with the Chinese character "人" (people), symbolizing flexibility and softness. The colors, "Warm Blue" represents sincerity, and "Reasonable Red" represents passion, symbolizing grounding firmly in the earth.